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A History of Howard Johnson's: How a Massachusetts Soda Fountain Became an American Icon (Hardcover)

A History of Howard Johnson's: How a Massachusetts Soda Fountain Became an American Icon By Anthony Sammarco Cover Image
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Description


Howard Johnson created an orange-roofed empire of ice cream stands and restaurants that stretched from Maine to Florida and all the way to the West Coast. Popularly known as the "Father of the Franchise Industry," Johnson delivered good food and prices that brought appreciative customers back for more. The attractive white Colonial Revival restaurants, with eye-catching porcelain tile roofs, illuminated cupolas and sea blue shutters, were described in "Reader's Digest" in 1949 as the epitome of "eating places that look like New England town meeting houses dressed up for Sunday." Boston historian and author Anthony M. Sammarco recounts how Howard Johnson introduced twenty-eight flavors of ice cream, the "Tendersweet" clam strips, grilled frankforts and a menu of delicious and traditional foods that families eagerly enjoyed when they traveled.


Product Details
ISBN: 9781540206459
ISBN-10: 1540206459
Publisher: History Press Library Editions
Publication Date: August 13th, 2013
Pages: 178
Language: English