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Browse Books: Business & Economics / Public Relations

The Edward Bernays Reader: From Propaganda to the Engineering of Consent By Edward Bernays, Nancy Snow (Introduction by) Cover Image
By Edward Bernays, Nancy Snow (Introduction by)
Narrative and Numbers: The Value of Stories in Business By Aswath Damodaran Cover Image
Changing Employee Behavior: How to Drive Performance by Bringing Out the Best in People By Nik Kinley, Shlomo Ben-Hur Cover Image
Get Together: How to Build a Community with Your People By Bailey Richardson, Kevin Huynh, Kai Elmer Sotto Cover Image
Game Face: The Media Training Playbook, 19 Cautionary Tales By Bodine Williams Cover Image
Growth Hacker Marketing: A Primer on the Future of PR, Marketing, and Advertising By Ryan Holiday Cover Image
Reputation Matrix: Five Strategies To Increase your Visibility, Credibility, and Positive Word of Mouth in the Community and Online By Marjorie Young Cover Image
Breaking Through: Communicating to Open Minds, Move Hearts, and Change the World By Sally Susman Cover Image
How to Work a Room, 25th Anniversary Edition: The Ultimate Guide to Making Lasting Connections--In Person and Online By Susan RoAne Cover Image
Public Relations By Edward L. Bernays Cover Image
A Modern Guide to Public Relations: Including: Content Marketing, SEO, Social Media & PR Best Practices By Amy Rosenberg Cover Image
Badass: Making Users Awesome By Kathy Sierra Cover Image
The Non-Obvious Guide to Marketing & Branding (Without a Big Budget) (Non-Obvious Guides) By Rohit Bhargava Cover Image
Quality Shareholders: How the Best Managers Attract and Keep Them By Lawrence Cunningham Cover Image
Pitch Perfect: How to Say It Right the First Time, Every Time By Bill McGowan Cover Image
Crystallizing Public Opinion By Edward Bernays Cover Image
Crystallizing Public Opinion By Edward Bernays, Stuart Ewen (Introduction by) Cover Image
By Edward Bernays, Stuart Ewen (Introduction by)
Under Fire: 13 Rules for Surviving Cancel Culture and Other Crises By Wesley Donehue Cover Image
A Professional and Practitioner's Guide to Public Relations Research, Measurement, and Evaluation, Third Edition By David Michaelson, Don W. Stacks Cover Image
Excellence in Internal Communication Management By Rita Linjuan Men, Shannon A. Bowen Cover Image
Win the Crowd: Unlock the Secrets of Influence, Charisma, and Showmanship By Steve Cohen Cover Image
The Father of Spin: Edward L. Bernays and the Birth of Public Relations By Larry Tye Cover Image
Leadership Communication: How Leaders Communicate and How Communicators Lead in the Today's Global Enterprise By E. Bruce Harrison, Judith Mühlberg Cover Image
Trust or Consequences: Build Trust Today or Lose Your Market Tomorrow By Al Golin Cover Image